Product Marketing Manager

FULL TIME POSITION | ST. GEORGE, UT

Send resume to: ideas@busybusy.com

Join our friendly and creative team! We build software for the construction industry and we’re experiencing major growth. Our product team is looking for a product marketing position to work directly with our software team. Help us take new ideas from concept to wide-scale adoption. To do well in this role you will need to do well taking initiative in research, communicating to everyone, and being a core part of the team.

Responsibilities

  • Collaborate directly with the software team
  • Create deliverables that define positioning, messaging, competitive differentiation, and go-to-market strategies.
  • Participate in strategic decisions with product management and sales
  • Deeply understand market, user personas, and buyer needs
  • Provide education and training to internal teams on differentiation, go-to-market, and product positioning
  • Develop and evolve pricing strategies and product package offerings backed by research and data
  • Analyze sales data and channel information and then create plans to improve product line sales most likely using marketing and sale techniques
  • Represent the company at all times and with virtually any audience to explain the customer-led benefits of the product line

Product Marketing Requirements

  • High-level written and verbal communication skills
  • Bachelor’s degree in business or marketing; MBA preferred.
  • Proven experience as a Product Marketer
  • Working knowledge of web analytic tools
  • Familiarity with product marketing tactics and best practices